ALEXA CHUNG FOR THE AG FALL/WINTER 2016 COLLECTION

ALEXA CHUNG FOR THE AG FALL/WINTER 2016 COLLECTION

The high end denim’s brand AG, chose the fashion icon Alexa Chung to embody its new Fall-Winter 2016 Campaign. After a very successful collaboration in 2015 (AC for AG), it is quite naturally that Alexa will take over from Daria Werbowy, AG muse those last four seasons. « I am very excited to be the new...
POLDER X NATIONAL STANDARD

POLDER X NATIONAL STANDARD

This Winter, Polder joins with National Standard and imagine a sneaker signature. This first collaboration between the two Parisian brands; is defined as the meeting of the recognized expertise of François Chastang and Arnaud Louvencourt and the authentic universe of the sisters Nathalie Vodegel and Madelon Lanteri-Laura. Polder revisits the masculine and sleek lines of...
ELI GRITA SS16 COLLECTION "COSMIC JUNGLE"

ELI GRITA SS16 COLLECTION « COSMIC JUNGLE »

For this new season, the designer kept on exploring boundless landscapes and brought us into the depth of ocean.. Mystic creatures; half women half fish; allow women to multiply their identities and play with this fantastic under covered beauty to overpass their own limits. Since 2014, the designer Julia Grita, has always given a mutant...
ZLATAN IBRAHIMOVIC HAS LAUNCHED SPORTSWEAR BRAND A-Z

ZLATAN IBRAHIMOVIC HAS LAUNCHED SPORTSWEAR BRAND A-Z

The first collection of Zlatan Ibrahimovic’s new sportswear brand has now been unveiled and the team of Make the trendz was there. Yesterday, Zlatan has launched his new sportswear brand A-Z with a big event and press conference in Paris. The launch was live streamed and millions of fans tuned in on Facebook. The launch was...
NEW PUMA CREEPER BY RIHANNA

NEW PUMA CREEPER BY RIHANNA

Rihanna, ambassador and Creative Director for PUMA Women, and the World PUMA sports brand, are pleased to announce the launch of three new colors in the collection FENTY x PUMA Creeper by Rihanna. The PUMA Creeper continues to embody the music revolutionary spirit and the fashion punk, while celebrating the style of Rihanna and PUMA...
KENZO AND THE DENIM

KENZO AND THE DENIM

After the last Collection Kenzo X The Jungle Book, the brand is back with a new collection with denim. Kenzo reclaims the essential of the season : denim in every shape and form. Some boyfriend or slim cuts, discolored denims by the sun, in the cool & relax spirit of California. For woman there are...
UNFOLDING THE MAGIC OF HOMME PLISSÉ ISSEY MIYAKE

UNFOLDING THE MAGIC OF HOMME PLISSÉ ISSEY MIYAKE

Ssence and Issey Miyake, collaborate to present the Spring Men Collection 2016 of the stylist via a short film. A Video to reveal the technological splendor of those creations, clothes focusing on the line’s innovation on textiles and cut. Thomas Traum, known for its creativity, says « Our idea was inspired by the simplicity of Issey...
KENZO X DISNEY THE JUNGLE BOOK

KENZO X DISNEY THE JUNGLE BOOK

To celebrate the worldwide release of the new adaptation in live-action technique of « The Jungle Book », Kenzo jungle adventure with a capsule collection composed of limited series pieces men and women. Carol Lim and Humberto Leon, co-artistic directors of the brand Kenzo, discovered in the Disney Studios archives’, original drawings of the famous cartoon. These...
BEYONCE "IVY PARK" IN COLLABORATION WITH TOPSHOP

BEYONCE « IVY PARK » IN COLLABORATION WITH TOPSHOP

Yesterday Beyonce unveiled, her first sportswear collection in collaboration with Topshop. Comfortable and trendy, the clothes designed by the star are perfect to make sport with style. The artist has already presented some silhouettes in a video, accompanied by her daughter and her dancers, delivering a strong message of motivation and perseverance. The collection includes...
ONEPIECE "PASTEL" NEW COLLECTION SS16

ONEPIECE « PASTEL » NEW COLLECTION SS16

The Norwegian brand, Onepiece, presents its models Pastel form the new Spring/Summer 2016 Collection. Respecting the innovative and high-end style to the brand, the collection unveils jumpsuits, hoodies or jogging on the pastel trend with marshmalow colors. Since its creation in 2007 in Oslo, Onepiece has developed a global movement of  » slackers  » with...
CONVERSE UNVEILS ITS NEW CHUCK TAILOR ALL STAR II REFLECTIVE PRINT

CONVERSE UNVEILS ITS NEW CHUCK TAILOR ALL STAR II REFLECTIVE PRINT

Converse continues to widen its line of innovative shoes Converse Chuck Taylor All Star II and presents the Converse Chuck Taylor All Star II Reflective Print. On 3 March 2016, the brand unveiled its new pair which sports a reflective print reinforcing the visibility in dark environments. This collection especially includes a classic camouflage print...
FKA TWIGS X CALVIN KLEIN SS16 CAMPAIGN

FKA TWIGS X CALVIN KLEIN SS16 CAMPAIGN

The last Calvin Klein campaign of the collection Spring / Summer 2016 features the singer and dancer, FKA Twigs and the British dancer Kaner Flex. The two protagonists offer us a sensual, acrobatic and double-jointed choreography, in a futuristic world, on the new music of the artist « Good to Love ». FKA Twigs has also directed...
PULLOVER "GLACE" BY SIX&SEPT

PULLOVER « GLACE » BY SIX&SEPT

Six&Sept offers its round neck sweater « Glace » to overcome the summer heat that can be found in the SS16 Collection. A subtle model, with a set of colors and patterns but with a perfect balance between creativity and elegance, color and simplicity. Knitted in jacquard stitch on the front and classic jersey on the sleeves...
MSGM RESORT 2016 COLLECTION X HUNTER MAGAZINE

MSGM RESORT 2016 COLLECTION X HUNTER MAGAZINE

Starting with Resort 2016, MSGM is embarking on a new project to promote the brand’s pre-collections. Each season MSGM will collaborate with a different independent publications and give space to the creativity of non-institutional talent : the chosen team will enjoy considerable freedom which will lead to fresh and powerful interpretations of the collections. For Resort...
PUBLIC SCHOOL FW/16

PUBLIC SCHOOL FW/16

The new, Fall/Winter 2016, collection, from the label which comes from New York was inspired by the artist who passed away this month, David Bowie and his film released in 1976,  » The Man Who Fell From Earth « . Known for its style, trendy and sophisticated, Public School unveils eclectic creations, created by designers, Dao-Yi Chow and...
DROME PRE-FALL COLLECTION 2016

DROME PRE-FALL COLLECTION 2016

Drome presents his Pre-Fall Collection 2016, a collection dominated by leather and the silhouettes of the 70′s. We find at once elegant, luxurious and easy to wear pieces. Leather is reworked to offer original creations represented by bright colors, various cuts and leopard patterns. Between fur and puffed sleeves, the collection was born in the...
TOM WOOD FW16

TOM WOOD FW16

Knowing for his singular jewelry collections, the norwegian brand Tom Wood begins this new year with its first ready-to-wear collection for men and women. While keeping her creative touch seeing in the jewelry, Mona Jensen, the designer, reveals a collection with mainly monochrome colors and minimalist style. Classic and modern creations for a timeless collection : shirt,...
ACOTE SPRING/SUMMER 2016

ACOTE SPRING/SUMMER 2016

The new rising brand just released a lookbook for the spring/summer season 2016. We discover graphical and retro silhouettes, large and colorfoul pieces which bring to this collection a chic and casual touch. Acoté favours french or european made fabrics and raw materials and it is by respecting this guideligne than the brand is able...
LUCIEN WANG SS 16 LOOKBOOK

LUCIEN WANG SS 16 LOOKBOOK

The lookbook of the designer Lucien Wang’s collection spring summer 2016 is released. A collection named « Take Flight » all in lightness and delicacy with fluid and refined cuts. Powdery pink,  white musline and black  give to the clothes a grace which contrastes with the sportswear attitude of some of them. Details of  trompe l’œil prints...
PATRONS LOOKBOOK SS 16

PATRONS LOOKBOOK SS 16

The men ready-to-wear brand released its new spring summer 2016 lookbook. A collection in the spirit of the times with futuristic colors and intergalactic cuts. Nevertheless, The artistic director Vincent Schoepfer decided to use only natural materials for his new creations, as cotton and flax dyed with midnight blue and metallic ocher. Added to this...
DUNASTEIA SS 2016

DUNASTEIA SS 2016

  The young brand Dunasteia inspired by the designer Josia N. launches a new lookbook for the spring summer 2016 season. A capsule collection around the atmosphere of the designer, raw materials as the denim combined with the cut’s lightness, many large capes and shirts as symbols in the sense of Dunasteia. Beside the aesthetic...
ASOS LOOKBOOK SS 2016

ASOS LOOKBOOK SS 2016

The famous fashion reselling website launches a new lookbook for the spring summer 2016 season. We see a big changing as much in the cuts as in the materials. Models are directly inspired by the new designer we find back large cuts with linear straightness. Embroidered jackets , differents nudes and denim shades shooted in...
BROWNE SS16 LOOKBOOK

BROWNE SS16 LOOKBOOK

Thom Browne invites us to travel this summer with a lookbook of exotic influences, asian prints and flower patterns. Cruise with the designer who diverts the suit codes with aquatic prints and pale colors. We also see the new Thom Browne accesories collection with among other things travel bags and eyewear. Thom Browne nous invite...
NEW LOOKBOOK FOR GUCCI CRUISE 2016 COLLECTION

NEW LOOKBOOK FOR GUCCI CRUISE 2016 COLLECTION

The famous italian brand is back with the result of their first cruise 2016 collection presented last month in a ‘70s inspired lookbook and campaign video. The designer comes back this time with the same codes as previously : floral patterns, wide-leg denim jeans and knitwear from top to the bottom. The brand marks a splash...
PHILIPPE PERISSE SS16

PHILIPPE PERISSE SS16

For spring summer 2016, the designer of the winged bulldog emblem shows us a collection full of harmony and straightness. Philippe Perissé brings us to a linear world, strong shoulders and cinched waists. This lookbook reminds us the hollywood looks thanks to shades of black,  white and emerald embellished with leather and glitters. A collection...
VERONIQUE LEROY LOOKBOOK SS16

VERONIQUE LEROY LOOKBOOK SS16

For spring summer 2016, the house of Veronique Leroy propose a sophisticated and colored collection for woman. A collection principally composed of dresses and suits, where we can find a japanese touch inspired by the kimonos with the cuts and the big belts in colored leather. Quartering, stripes and hairnet materials for an amazing collection...
PWF HC SS15 ALEXANDRE DELIMA

PWF HC SS15 ALEXANDRE DELIMA

The Alexandre Delima SS15 Haute Couture collection was very feminine, full of flowy dresses made out of light fabrics, costumes and skirts and tops. They came in light, pastel colors and white. For accessories, the models were wearing safari-style hats and simple strap sandals. Le défilé Haute Couture PE15 d’Alexandre Delima était très féminin, avec...